REACHING GARDENDALE, JEFFERSON, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	760-762 Beasley Rd	GIS Latitude	33.694860	
Subdivision		GIS Longitude	-86.845700	
Zip Code	35071	Sitescape Category	Townscape	
State Region	North Central Region	Sitescape Group	Small Towns	
Association	Birmingham			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	666,792	9,135	28,069	77,720	
2010 Households	269,609	3,632	11,370	30,571	
2010 Group Quarters	16,816	14	221	289	

TOP COMMUNITY TYPES
The largest type of community within this area is affluent, white-collar families. Approximately 1678 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Upscale Communities	Affluent, White-collar Families	1,678	46.19%	
Working Communities	Blue-collar, Working Families	900	24.77%	
Country Communities	Rural, Agri. & Mining Families	671	18.47%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Steadfast Conservative segment. Approximately 900 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	900	24.78%	
Small Town Connections
(58.04% unreached)	Relatively young high-school educated couples and single households living in older houses and mobile homes earning lower-middle-class incomes 	254	6.99%	
Hardy Rural Fam.
(60.86% unreached)	Predominantly middle-class, older Americans living rustic lifestyles in older single-family houses and mobile homes located in tiny towns and isolated villages 	188	5.18%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	188,839	70.04%	2,358	64.91%	
Religious but NOT Evangelical	59,062	21.91%	538	14.81%	
Spiritual but NOT Evangelical	23,159	8.59%	391	10.77%	
Non-Evangelical but NOT Interested	108,094	40.09%	1,429	39.33%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	60,770	23%	960	26%	
Inactive Evangelical HHlds	20,000	7%	316	9%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	3,139	86%	
Family Restaurants/Steak Houses-Visit Any	3,101	85%	
Home Personal Computer-HH Own	2,912	80%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	2,716	75%	
Listening To Music	2,460	68%	
Ailments Last Yr-Any Ailment	2,456	68%	
Like To Have Circle Of Close Friends	2,410	66%	

This mission site is located in the North Central Region of the Alabama State Board of Mission.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)