REACHING ENTERPRISE, COFFEE, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	112 Woodrun Dr	GIS Latitude	31.326500	
Subdivision		GIS Longitude	-85.808330	
Zip Code	36330	Sitescape Category	Townscape	
State Region	Southeastern Region	Sitescape Group	Medium Towns	
Association	Coffee  			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	49,549	20,506	22,634	8,955	
2010 Households	20,034	8,444	8,388	3,641	
2010 Group Quarters	771	262	1,283	92	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 2517 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	2,517	29.82%	
Upscale Communities	Affluent, White-collar Families	1,650	19.55%	
Urban Communities	High Density, Inner-city Neighborhoods	1,512	17.91%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Minority Metro Communities segment. Approximately 963 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Minority Metro Communities
(74.06% unreached)	Concentrated in inner-ring suburbs, these married couples and single-parent minorities earn above-average incomes from a mix of service industry and white-collar jobs in transportation, health care, education and public administration 	963	11.4%	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	866	10.26%	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	855	10.13%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	12,731	63.55%	5,778	68.43%	
Religious but NOT Evangelical	3,266	16.3%	1,645	19.48%	
Spiritual but NOT Evangelical	1,728	8.62%	769	9.11%	
Non-Evangelical but NOT Interested	7,834	39.1%	3,406	40.34%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	5,266	26%	1,920	23%	
Inactive Evangelical HHlds	2,037	10%	744	9%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	7,276	86%	
Family Restaurants/Steak Houses-Visit Any	6,850	81%	
Home Personal Computer-HH Own	6,303	75%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	6,014	71%	
Listening To Music	5,789	69%	
Ailments Last Yr-Any Ailment	5,685	67%	
Movies-Attended Movie In Last 6 Months	5,635	67%	

This mission site is located in the Southeastern Region of the Alabama State Board of Mission.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)