REACHING MIDLAND CITY, DALE, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	County Road 63	GIS Latitude	31.309770	
Subdivision		GIS Longitude	-85.535610	
Zip Code	36350	Sitescape Category	Townscape	
State Region	Southeastern Region	Sitescape Group	Small Towns	
Association	Dale 			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	48,089	2,551	22,481	35,950	
2010 Households	19,799	1,105	8,400	14,173	
2010 Group Quarters	1,664	0	252	193	

TOP COMMUNITY TYPES
The largest type of community within this area is rural, agri. & mining families. Approximately 469 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Country Communities	Rural, Agri. & Mining Families	469	42.37%	
Working Communities	Blue-collar, Working Families	376	33.97%	
Urban Communities	High Density, Inner-city Neighborhoods	143	12.92%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Small Town Connections segment. Approximately 377 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Small Town Connections
(58.04% unreached)	Relatively young high-school educated couples and single households living in older houses and mobile homes earning lower-middle-class incomes 	377	34.12%	
Grass-Roots Living
(69.62% unreached)	Less educated, racially diverse mix of middle-aged couples, families and singles living in lower-middle-class rural villages and aging industrial towns throughout the Midwest and South 	307	27.78%	
Urban Diversity
(72.03% unreached)	Young and mobile multi-ethnic singles and single-parent families living in inter-city neighborhoods in a mix of rowhouses and high-rise apartment buildings  	97	8.78%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	12,679	64.04%	656	59.35%	
Religious but NOT Evangelical	3,124	15.78%	125	11.3%	
Spiritual but NOT Evangelical	1,700	8.59%	102	9.22%	
Non-Evangelical but NOT Interested	8,116	40.99%	430	38.88%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	4,018	20%	255	23%	
Inactive Evangelical HHlds	3,102	16%	196	18%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	973	88%	
Family Restaurants/Steak Houses-Visit Any	905	82%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	817	74%	
Home Personal Computer-HH Own	788	71%	
Ailments Last Yr-Any Ailment	722	65%	
Listening To Music	703	64%	
Like To Have Circle Of Close Friends	696	63%	

This mission site is located in the Southeastern Region of the Alabama State Board of Mission.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)