REACHING MIDLAND CITY, DALE, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	State Highway 134	GIS Latitude	31.331900	
Subdivision		GIS Longitude	-85.469140	
Zip Code	36350	Sitescape Category	Townscape	
State Region	Southeastern Region	Sitescape Group	Small Towns	
Association	Dale 			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	48,089	3,993	23,354	45,160	
2010 Households	19,799	1,763	8,704	17,381	
2010 Group Quarters	1,664	31	231	753	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 589 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	589	33.45%	
Urban Communities	High Density, Inner-city Neighborhoods	459	26.06%	
Country Communities	Rural, Agri. & Mining Families	396	22.49%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Grass-Roots Living segment. Approximately 386 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Grass-Roots Living
(69.62% unreached)	Less educated, racially diverse mix of middle-aged couples, families and singles living in lower-middle-class rural villages and aging industrial towns throughout the Midwest and South 	386	21.89%	
Hinterland Fam.
(41.08% unreached)	Blue-collar, middle-aged families and couples settled in isolated towns and villages throughout the South 	191	10.83%	
Rural Southern Living
(58.60% unreached)	Low income, blue-collar couples and families scattered in sparsely settled mobile home communities across the South	144	8.17%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	12,679	64.04%	1,131	64.17%	
Religious but NOT Evangelical	3,124	15.78%	252	14.31%	
Spiritual but NOT Evangelical	1,700	8.59%	181	10.27%	
Non-Evangelical but NOT Interested	8,116	40.99%	702	39.84%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	4,018	20%	355	20%	
Inactive Evangelical HHlds	3,102	16%	275	16%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,517	86%	
Family Restaurants/Steak Houses-Visit Any	1,394	79%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,270	72%	
Home Personal Computer-HH Own	1,226	70%	
Ailments Last Yr-Any Ailment	1,208	69%	
Listening To Music	1,151	65%	
Like To Have Circle Of Close Friends	1,104	63%	

This mission site is located in the Southeastern Region of the Alabama State Board of Missions.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)