REACHING BOAZ, ETOWAH, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	746 Gaines St	GIS Latitude	34.168880	
Subdivision		GIS Longitude	-86.126110	
Zip Code	35956	Sitescape Category	Townscape	
State Region	Northern Region	Sitescape Group	Small Towns	
Association	Etowah 			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	103,858	6,476	22,283	27,856	
2010 Households	43,347	2,583	8,119	10,209	
2010 Group Quarters	2,067	13	145	244	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 974 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	974	37.71%	
Country Communities	Rural, Agri. & Mining Families	745	28.84%	
Mainstay Communities	Established, Diverse Households	499	19.32%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Steadfast Conservative segment. Approximately 668 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	668	25.86%	
Hinterland Fam.
(41.08% unreached)	Blue-collar, middle-aged families and couples settled in isolated towns and villages throughout the South 	577	22.34%	
Family Convenience
(63.76% unreached)	Sprawling families living in remote towns and military bases containing dual-income couples working at skilled blue-collar jobs in manufacturing and construction as well as in the military	287	11.11%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	28,000	64.59%	1,606	62.16%	
Religious but NOT Evangelical	7,151	16.5%	335	12.99%	
Spiritual but NOT Evangelical	3,954	9.12%	255	9.89%	
Non-Evangelical but NOT Interested	17,108	39.47%	1,015	39.29%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	10,585	24%	674	26%	
Inactive Evangelical HHlds	4,762	11%	303	12%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	2,259	87%	
Family Restaurants/Steak Houses-Visit Any	2,167	84%	
Home Personal Computer-HH Own	1,965	76%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,924	75%	
Ailments Last Yr-Any Ailment	1,745	68%	
Listening To Music	1,722	67%	
Like To Have Circle Of Close Friends	1,697	66%	

This mission site is located in the Northern Region of the Alabama State Board of Missions.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)