REACHING CALERA, SHELBY, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	187 Moss Stone Ln	GIS Latitude	33.153390	
Subdivision		GIS Longitude	-86.784110	
Zip Code	35040	Sitescape Category	Townscape	
State Region	North Central Region	Sitescape Group	Medium Towns	
Association	Shelby			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	197,013	10,098	38,838	36,061	
2010 Households	73,764	3,676	13,884	13,108	
2010 Group Quarters	2,053	4	1,316	350	

TOP COMMUNITY TYPES
The largest type of community within this area is established, diverse households. Approximately 2148 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Mainstay Communities	Established, Diverse Households	2,148	58.45%	
Upscale Communities	Affluent, White-collar Families	946	25.74%	
Urban Communities	High Density, Inner-city Neighborhoods	238	6.48%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Family Convenience segment. Approximately 751 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Family Convenience
(63.76% unreached)	Sprawling families living in remote towns and military bases containing dual-income couples working at skilled blue-collar jobs in manufacturing and construction as well as in the military	751	20.43%	
Prime Middle America
(65.13% unreached)	A mix of young, upper-middle-class couples and families living in both small towns and mid-sized cities working in well paying white-collar and blue-collar jobs	738	20.08%	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	706	19.21%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	50,280	68.16%	2,410	65.57%	
Religious but NOT Evangelical	10,961	14.86%	463	12.6%	
Spiritual but NOT Evangelical	9,257	12.55%	435	11.83%	
Non-Evangelical but NOT Interested	30,115	40.83%	1,513	41.15%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	10,307	14%	555	15%	
Inactive Evangelical HHlds	13,177	18%	710	19%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	3,229	88%	
Family Restaurants/Steak Houses-Visit Any	3,130	85%	
Home Personal Computer-HH Own	3,025	82%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	2,743	75%	
Listening To Music	2,514	68%	
HH Uses Computer For Internet/E-mail	2,504	68%	
Like To Have Circle Of Close Friends	2,496	68%	

This mission site is located in the North Central Region of the Alabama State Board of Missions.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)