REACHING ADEL, DALLAS, IA
This location has been identified as one of the top areas in Iowa in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	627 S 10th St	GIS Latitude	41.611130	
Subdivision		GIS Longitude	-94.019660	
Zip Code	50003	Sitescape Category	Townscape	
State Region	Metro	Sitescape Group	Small Towns	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	64,285	4,482	6,815	25,509	
2010 Households	21,335	1,535	2,161	8,407	
2010 Group Quarters	380	61	120	13	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 631 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	631	41.08%	
Upscale Communities	Affluent, White-collar Families	423	27.54%	
Mainstay Communities	Established, Diverse Households	353	22.98%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Steadfast Conservative segment. Approximately 402 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	402	26.19%	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	285	18.57%	
Family Convenience
(63.76% unreached)	Sprawling families living in remote towns and military bases containing dual-income couples working at skilled blue-collar jobs in manufacturing and construction as well as in the military	262	17.07%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	14,601	68.43%	1,017	66.28%	
Religious but NOT Evangelical	3,083	14.45%	202	13.17%	
Spiritual but NOT Evangelical	2,574	12.06%	191	12.44%	
Non-Evangelical but NOT Interested	8,944	41.92%	624	40.66%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	844	4%	65	4%	
Inactive Evangelical HHlds	5,890	28%	454	30%	
# New Churches Needed	11	1	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,339	87%	
Family Restaurants/Steak Houses-Visit Any	1,308	85%	
Home Personal Computer-HH Own	1,263	82%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,116	73%	
Listening To Music	1,072	70%	
Ailments Last Yr-Any Ailment	1,052	69%	
HH Uses Computer For Internet/E-mail	1,023	67%	

This mission site is located in the Metro of the Baptist Convention of Iowa.  For more information about this need, contact the regional Church Planting Strategist:  Tim Lubinus (tlubinus@bciowa.org)