REACHING INDIANOLA, WARREN, IA
This location has been identified as one of the top areas in Iowa in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	10847 Hoover St	GIS Latitude	41.390490	
Subdivision		GIS Longitude	-93.600260	
Zip Code	50125	Sitescape Category	Townscape	
State Region	Metro	Sitescape Group	Medium Towns	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	45,764	10,164	12,079	31,098	
2010 Households	16,970	3,652	4,567	12,137	
2010 Group Quarters	1,794	1,324	179	556	

TOP COMMUNITY TYPES
The largest type of community within this area is affluent, white-collar families. Approximately 2014 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Upscale Communities	Affluent, White-collar Families	2,014	55.15%	
Mainstay Communities	Established, Diverse Households	852	23.33%	
Working Communities	Blue-collar, Working Families	636	17.42%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Steadfast Conservative segment. Approximately 513 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	513	14.05%	
Family Convenience
(63.76% unreached)	Sprawling families living in remote towns and military bases containing dual-income couples working at skilled blue-collar jobs in manufacturing and construction as well as in the military	450	12.32%	
Small Town Success
(69.25% unreached)	White-collar, college educated, middle-aged working couples living in newly developed subdivisions outside the nation's beltways	421	11.53%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	11,388	67.1%	2,485	68.04%	
Religious but NOT Evangelical	2,244	13.22%	533	14.61%	
Spiritual but NOT Evangelical	2,013	11.86%	430	11.78%	
Non-Evangelical but NOT Interested	7,131	42.02%	1,521	41.65%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	1,050	6%	220	6%	
Inactive Evangelical HHlds	4,532	27%	948	26%	
# New Churches Needed	8	2	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Family Restaurants/Steak Houses-Visit Any	3,122	86%	
Fast Food/Drive-In Restaurant-Visit Any	3,121	85%	
Home Personal Computer-HH Own	3,007	82%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	2,737	75%	
Ailments Last Yr-Any Ailment	2,556	70%	
Listening To Music	2,550	70%	
HH Uses Computer For Internet/E-mail	2,473	68%	

This mission site is located in the Metro of the Baptist Convention of Iowa.  For more information about this need, contact the regional Church Planting Strategist:  Tim Lubinus (tlubinus@bciowa.org)