REACHING HIGHLAND PARK, WAYNE, MI
This location has been identified as one of the top areas in Michigan in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	19620 Riopelle St	GIS Latitude	42.438020	
Subdivision		GIS Longitude	-83.086520	
Zip Code	48203	Sitescape Category	Cityscape	
State Region	Region Five	Sitescape Group	Small Cities	
Association	Greater Detroit			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-0.5 MILES	0.5-1.5 MILES	1.5-3 MILES	
2010 Population	1,898,563	5,808	36,975	105,357	
2010 Households	699,322	2,053	13,051	38,908	
2010 Group Quarters	32,766	130	179	3,858	

TOP COMMUNITY TYPES
The largest type of community within this area is high density, inner-city neighborhoods. Approximately 1618 households within the 0-0.5 mile band as indicated on the map fall into this description.

COMMUNITY	0-0.5 MI BAND	HHLDS	PERCENT	
Urban Communities	High Density, Inner-city Neighborhoods	1,618	78.81%	
Aspiring Communities	Young Singles / Aspiring-Multihousing	426	20.75%	
Working Communities	Blue-collar, Working Families	9	0.44%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Minority Metro Communities segment. Approximately 426 households within the 0-0.5 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Minority Metro Communities
(74.06% unreached)	Concentrated in inner-ring suburbs, these married couples and single-parent minorities earn above-average incomes from a mix of service industry and white-collar jobs in transportation, health care, education and public administration 	426	20.75%	
Getting By
(76.15% unreached)	Very low income minority single and single-parent households located in dense neighborhoods of small cities 	186	9.06%	
Af. Amer. Neighborhoods
(69.94% unreached)	Young, working-class minority city dwellers and single-parent families with low educational levels living in older homes and low-rise apartments 	110	5.36%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	489,789	70.04%	1,437	69.98%	
Religious but NOT Evangelical	152,338	21.78%	614	29.92%	
Spiritual but NOT Evangelical	56,789	8.12%	44	2.15%	
Non-Evangelical but NOT Interested	286,981	41.04%	852	41.52%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	78,825	11%	6,170	11%	
Inactive Evangelical HHlds	130,709	19%	10,231	19%	
# New Churches Needed	350	27	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,818	89%	
Family Restaurants/Steak Houses-Visit Any	1,471	72%	
Ailments Last Yr-Any Ailment	1,357	66%	
Movies-Attended Movie In Last 6 Months	1,353	66%	
Listening To Music	1,327	65%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,304	64%	
Home Personal Computer-HH Own	1,264	62%	

This mission site is located in the Region Five of the Baptist State Convention of Michigan.  For more information about this need, contact the regional Church Planting Strategist:  convention office (info@bscm.org)