MissionSite DIGEST – Seeing Concentrations of People in Need of Christ

REACHING GRAND RAPIDS, KENT, MI
This location has been identified as one of the top areas in Michigan in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address | 1285 Manorwood Dr SE | GIS Latitude | 42.860740
Subdivision | | GIS Longitude | -85.632680
Zip Code | 49508 | Sitescape Category | Suburbscape
State Region | Region Two | Sitescape Group | Medium Suburbs
Association | Woodland | |

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY | COUNTY | 0-1.5 MILES | 1.5-3 MILES | 3-7 MILES
2010 Population | 611,218 | 29,036 | 46,619 | 210,874
2010 Households | 226,767 | 11,105 | 18,173 | 77,163
2010 Group Quarters | 12,705 | 191 | 561 | 5,828

TOP COMMUNITY TYPES
The largest type of community within this area is affluent, white-collar families. Approximately 4637 households within the 0-1.5 mile band as indicated on the map fall into this description.

COMMUNITY | 0-1.5 MI BAND | HHLDS | PERCENT
Upscale Communities | Affluent, White-collar Families | 4,637 | 41.76%
Working Communities | Blue-collar, Working Families | 3,387 | 30.5%
Mainstay Communities | Established, Diverse Households | 1,408 | 12.68%

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Stable Careers segment. Approximately 669 households within the 0-1.5 mile band as indicated on the map fall into this description.

LIFESTYLE | DESCRIPTOR | HHLDS | PERCENT

Stable Careers
(72.13% unreached)

Young and ethnically diverse singles residing in low- and high-rise apartment buildings and living comfortable lifestyles in big-city metropolitan areas

669

6.02%

Rural Southern Living
(58.60% unreached)

Low income, blue-collar couples and families scattered in sparsely settled mobile home communities across the South

304

2.74%

Grass-Roots Living
(69.62% unreached)

Less educated, racially diverse mix of middle-aged couples, families and singles living in lower-middle-class rural villages and aging industrial towns throughout the Midwest and South

264

2.38%

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR | COUNTY HHLDS | COUNTY % | BAND HHLDS | BAND %
Unreached | 156,103 | 68.84% | 7,696 | 69.3%
Religious but NOT Evangelical | 35,960 | 15.86% | 1,719 | 15.48%
Spiritual but NOT Evangelical | 25,704 | 11.34% | 1,243 | 11.2%
Non-Evangelical but NOT Interested | 94,728 | 41.77% | 4,740 | 42.68%

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR | COUNTY | COUNTY % | 3 MI RING | RING %
Active Evangelical HHlds | 33,229 | 15% | 4,287 | 15%
Inactive Evangelical HHlds | 37,435 | 17% | 4,830 | 16%
# New Churches Needed | 113 | 15

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE | #HHlds | %HHlds
Fast Food/Drive-In Restaurant-Visit Any | 9,534 | 86%
Family Restaurants/Steak Houses-Visit Any | 9,414 | 85%
Home Personal Computer-HH Own | 9,000 | 81%
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use | 8,203 | 74%
Listening To Music | 7,716 | 69%
Movies-Attended Movie In Last 6 Months | 7,589 | 68%
Ailments Last Yr-Any Ailment | 7,546 | 68%

This mission site is located in the Region Two of the Baptist State Convention of Michigan.  For more information about this need, contact the regional Church Planting Strategist:  convention office (info@bscm.org)

BSCM in partnership with the Intercultural Institute for Contextual Ministry –www.iicm.net | Page