REACHING CULLOWHEE, JACKSON, NC
This location has been identified as one of the top areas in North Carolina in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	544 Speedwell Rd	GIS Latitude	35.297330	
Subdivision		GIS Longitude	-83.178780	
Zip Code	28723	Sitescape Category	Townscape	
State Region	Region 10:  Southwest	Sitescape Group	Small Towns	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	37,115	8,518	12,537	7,534	
2010 Households	15,683	2,839	5,762	3,437	
2010 Group Quarters	2,860	2,652	208	0	

TOP COMMUNITY TYPES
The largest type of community within this area is high density, inner-city neighborhoods. Approximately 1266 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Urban Communities	High Density, Inner-city Neighborhoods	1,266	44.59%	
Country Communities	Rural, Agri. & Mining Families	681	23.99%	
Working Communities	Blue-collar, Working Families	390	13.74%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Small Town Connections segment. Approximately 532 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Small Town Connections
(58.04% unreached)	Relatively young high-school educated couples and single households living in older houses and mobile homes earning lower-middle-class incomes 	532	18.74%	
Major University Towns
(81.29% unreached)	Dormitory living students and college educated households located in satellite cities that house sprawling universities  	204	7.19%	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	169	5.95%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	10,164	64.81%	2,083	73.37%	
Religious but NOT Evangelical	1,807	11.52%	322	11.35%	
Spiritual but NOT Evangelical	2,216	14.13%	543	19.11%	
Non-Evangelical but NOT Interested	6,142	39.16%	1,218	42.91%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	2,076	13%	284	10%	
Inactive Evangelical HHlds	3,443	22%	472	17%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	2,150	76%	
Family Restaurants/Steak Houses-Visit Any	2,025	71%	
Home Personal Computer-HH Own	2,016	71%	
Ailments Last Yr-Any Ailment	1,976	70%	
Listening To Music	1,915	67%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,900	67%	
Like To Have Circle Of Close Friends	1,878	66%	

This mission site is located in the Region 10:  Southwest of the Baptist State Convention of North Carolina.  For more information about this need, contact:  Shirley Sells (ssells@ncbaptist.org)