REACHING GARNER, JOHNSTON, NC
This location has been identified as one of the top areas in North Carolina in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	416 Penny Royal Ln	GIS Latitude	35.586720	
Subdivision		GIS Longitude	-78.544210	
Zip Code	27529	Sitescape Category	Suburbscape	
State Region	Region 4:  Triangle	Sitescape Group	Medium Suburbs	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-1.5 MILES	1.5-3 MILES	3-7 MILES	
2010 Population	174,328	6,262	9,199	62,762	
2010 Households	59,569	2,049	2,991	21,469	
2010 Group Quarters	1,812	0	0	185	

TOP COMMUNITY TYPES
The largest type of community within this area is established, diverse households. Approximately 1997 households within the 0-1.5 mile band as indicated on the map fall into this description.

COMMUNITY	0-1.5 MI BAND	HHLDS	PERCENT	
Mainstay Communities	Established, Diverse Households	1,997	97.46%	
Upscale Communities	Affluent, White-collar Families	30	1.46%	
Country Communities	Rural, Agri. & Mining Families	11	0.54%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the 2nd Generation Success segment. Approximately 12 households within the 0-1.5 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
2nd Generation Success
(73.84% unreached)	Upper-middle-class and large multi-ethnic households working in white and blue-collar jobs within metro fringe communities	12	0.59%	
Rural Southern Living
(58.60% unreached)	Low income, blue-collar couples and families scattered in sparsely settled mobile home communities across the South	11	0.54%	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	11	0.54%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	39,093	65.63%	1,335	65.16%	
Religious but NOT Evangelical	8,858	14.87%	254	12.38%	
Spiritual but NOT Evangelical	6,777	11.38%	293	14.29%	
Non-Evangelical but NOT Interested	23,581	39.59%	788	38.47%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	8,987	15%	765	15%	
Inactive Evangelical HHlds	11,489	19%	978	19%	
# New Churches Needed	0	1	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,859	91%	
Family Restaurants/Steak Houses-Visit Any	1,849	90%	
Home Personal Computer-HH Own	1,763	86%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,544	75%	
HH Uses Computer For Internet/E-mail	1,512	74%	
Important To Respect Customs And Beliefs	1,502	73%	
Movies-Attended Movie In Last 6 Months	1,478	72%	

This mission site is located in the Region 4:  Triangle of the Baptist State Convention of North Carolina.  For more information about this need, contact:  Shirley Sells (ssells@ncbaptist.org)