REACHING HENDERSON, VANCE, NC
This location has been identified as one of the top areas in North Carolina in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	1249 Oakridge Ave	GIS Latitude	36.328060	
Subdivision		GIS Longitude	-78.433200	
Zip Code	27536	Sitescape Category	Townscape	
State Region	Region 4:  Triangle	Sitescape Group	Medium Towns	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	43,110	19,056	16,951	20,089	
2010 Households	15,725	7,237	5,958	7,649	
2010 Group Quarters	817	566	256	705	

TOP COMMUNITY TYPES
The largest type of community within this area is high density, inner-city neighborhoods. Approximately 4336 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Urban Communities	High Density, Inner-city Neighborhoods	4,336	59.92%	
Aspiring Communities	Young Singles / Aspiring-Multihousing	1,113	15.38%	
Mainstay Communities	Established, Diverse Households	725	10.02%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Urban Commuter Fam. segment. Approximately 280 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	280	3.87%	
Professional Urbanites
(72.30% unreached)	An upper-middle-class retirement oasis in the metropolitan sprawl containing very active empty nesting couples and older singles 	244	3.37%	
Urban Blues
(64.35% unreached)	Young Hispanic families, singles, and single parents living in urban areas working in low paying, entry-level blue-collar and service jobs 	179	2.47%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	10,871	69.13%	4,974	68.73%	
Religious but NOT Evangelical	3,992	25.39%	1,846	25.51%	
Spiritual but NOT Evangelical	814	5.18%	300	4.15%	
Non-Evangelical but NOT Interested	6,357	40.43%	3,050	42.14%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	2,891	18%	1,347	19%	
Inactive Evangelical HHlds	1,963	12%	915	13%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	6,358	88%	
Family Restaurants/Steak Houses-Visit Any	5,403	75%	
Ailments Last Yr-Any Ailment	4,884	67%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	4,792	66%	
Home Personal Computer-HH Own	4,734	65%	
Movies-Attended Movie In Last 6 Months	4,698	65%	
Listening To Music	4,686	65%	

This mission site is located in the Region 4:  Triangle of the Baptist State Convention of North Carolina.  For more information about this need, contact:  Shirley Sells (ssells@ncbaptist.org)