REACHING GRANITE FALLS, CALDWELL, NC
This location has been identified as one of the top areas in North Carolina in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	2971 Eddington Rd	GIS Latitude	35.806120	
Subdivision		GIS Longitude	-81.454560	
Zip Code	28630	Sitescape Category	Townscape	
State Region	Region 7:  Northwest	Sitescape Group	Medium Towns	

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	80,192	13,809	53,154	82,744	
2010 Households	31,179	5,352	20,685	32,461	
2010 Group Quarters	1,240	182	647	1,881	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 3114 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	3,114	58.18%	
Country Communities	Rural, Agri. & Mining Families	987	18.44%	
Mainstay Communities	Established, Diverse Households	701	13.1%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Family Convenience segment. Approximately 512 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Family Convenience
(63.76% unreached)	Sprawling families living in remote towns and military bases containing dual-income couples working at skilled blue-collar jobs in manufacturing and construction as well as in the military	512	9.57%	
Rural Southern Living
(58.60% unreached)	Low income, blue-collar couples and families scattered in sparsely settled mobile home communities across the South	483	9.02%	
Hinterland Fam.
(41.08% unreached)	Blue-collar, middle-aged families and couples settled in isolated towns and villages throughout the South 	458	8.56%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	19,174	61.5%	3,474	64.92%	
Religious but NOT Evangelical	4,176	13.39%	791	14.77%	
Spiritual but NOT Evangelical	2,931	9.4%	563	10.52%	
Non-Evangelical but NOT Interested	12,109	38.84%	2,122	39.65%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	6,774	22%	1,060	20%	
Inactive Evangelical HHlds	5,231	17%	818	15%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	4,659	87%	
Family Restaurants/Steak Houses-Visit Any	4,461	83%	
Home Personal Computer-HH Own	4,197	78%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	3,933	73%	
Ailments Last Yr-Any Ailment	3,600	67%	
Listening To Music	3,569	67%	
Like To Have Circle Of Close Friends	3,462	65%	

This mission site is located in the Region 7:  Northwest of the Baptist State Convention of North Carolina.  For more information about this need, contact:  Shirley Sells (ssells@ncbaptist.org)