REACHING ELY, WHITE PINE, NV
This location has been identified as one of the top areas in Nevada in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	300-398 Ogden Ave	GIS Latitude	39.254820	
Subdivision		GIS Longitude	-114.878910	
Zip Code	89301	Sitescape Category	Townscape	
State Region	Northeast 	Sitescape Group	Small Towns	
Association	Northeast Baptist Association			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	9,227	4,843	993	530	
2010 Households	3,320	2,001	374	19	
2010 Group Quarters	1,240	92	0	487	

TOP COMMUNITY TYPES
The largest type of community within this area is blue-collar, working families. Approximately 989 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Working Communities	Blue-collar, Working Families	989	49.43%	
Upscale Communities	Affluent, White-collar Families	311	15.54%	
Mainstay Communities	Established, Diverse Households	307	15.34%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Steadfast Conservative segment. Approximately 533 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Steadfast Conservative
(68.53% unreached)	Home to high-school educated mature singles and couples living in middle-class urban blue-collar neighborhoods  	533	26.64%	
Working Rural Suburbia
(60.31% unreached)	Middle-class empty-nesting couples, middle-aged families and single seniors living in older, industrial towns skilled in blue-collar construction and manufacturing jobs 	338	16.89%	
Urban Commuter Fam.
(67.14% unreached)	Upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe	200	10%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	2,188	65.89%	1,320	65.96%	
Religious but NOT Evangelical	463	13.95%	277	13.82%	
Spiritual but NOT Evangelical	429	12.91%	254	12.71%	
Non-Evangelical but NOT Interested	1,296	39.03%	789	39.43%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	107	3%	64	3%	
Inactive Evangelical HHlds	1,026	31%	617	31%	
# New Churches Needed	2	1	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,723	86%	
Family Restaurants/Steak Houses-Visit Any	1,661	83%	
Home Personal Computer-HH Own	1,564	78%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,401	70%	
Ailments Last Yr-Any Ailment	1,368	68%	
Listening To Music	1,351	68%	
Like To Have Circle Of Close Friends	1,256	63%	

This mission site is located in the Northeast  of the Nevada Baptist Covention.  For more information about this need, contact the regional Church Planting Strategist:  Ryan Jones (rjones@nbcsbc.org)