REACHING OPELIKA, LEE, AL
This location has been identified as one of the top areas in Alabama in need of new churches.  This report has been written to assist you in gaining an understanding of where God has gathered concentrations of people in need of Him in order that your church can focus your efforts and resources where He is at work and the need is greatest.  May this report assist your church in hearing God’s invitation to join Him where He is calling.

During the night a vision appeared to Paul: a Macedonian man was standing and pleading with him, "Cross over to Macedonia and help us!"  After he had seen the vision, we immediately made efforts to set out for Macedonia, concluding that God had called us to evangelize them.  Acts 10:9-10

LOCATION SUMMARY
The table below identifies the center of the smallest ring in the map above.  The location data provides various types of identification to better describe the location.  The GIS data can be used to map the location in Google maps or Google Earth.

Central Street Address	5554-5922 County Road 166	GIS Latitude	32.513480	
Subdivision		GIS Longitude	-85.342970	
Zip Code	36804	Sitescape Category	Townscape	
State Region	South Central Region	Sitescape Group	Small Towns	
Association	Tuskegee Lee 			

POPULATION & HOUSEHOLD BAND COMPOSITION
Below are listed the total number of people and the total number of households corresponding to each of the 3 bands indicated on the map.

CATEGORY	COUNTY	0-3 MILES	3-7 MILES	7-10 MILES	
2010 Population	138,427	4,099	10,056	40,658	
2010 Households	57,938	1,514	3,788	16,746	
2010 Group Quarters	3,939	0	31	766	

TOP COMMUNITY TYPES
The largest type of community within this area is rural, agri. & mining families. Approximately 449 households within the 0-3 mile band as indicated on the map fall into this description.

COMMUNITY	0-3 MI BAND	HHLDS	PERCENT	
Country Communities	Rural, Agri. & Mining Families	449	29.68%	
Mainstay Communities	Established, Diverse Households	368	24.32%	
Urban Communities	High Density, Inner-city Neighborhoods	306	20.22%	

TOP LIFESTYLE SEGMENTS
The largest type of lifestyle within this area is the Rural Southern Living segment. Approximately 427 households within the 0-3 mile band as indicated on the map fall into this description.

LIFESTYLE	DESCRIPTOR	HHLDS	PERCENT	
Rural Southern Living
(58.60% unreached)	Low income, blue-collar couples and families scattered in sparsely settled mobile home communities across the South	427	28.2%	
Af. Amer. Neighborhoods
(69.94% unreached)	Young, working-class minority city dwellers and single-parent families with low educational levels living in older homes and low-rise apartments 	193	12.75%	
Prime Middle America
(65.13% unreached)	A mix of young, upper-middle-class couples and families living in both small towns and mid-sized cities working in well paying white-collar and blue-collar jobs	170	11.23%	

EVANGELSCAPE: SPIRITUAL INDICATORS
The numbers in this segment communicate the most compelling reasons why this community needs churches and believers to intercede in missional prayer and activity.  This community needs eternal transformation that only comes by way of the gospel and the working of the Holy Spirit.

SPIRITUALITY INDICATOR	COUNTY HHLDS	COUNTY %	BAND HHLDS	BAND %	
Unreached	40,029	69.09%	980	64.72%	
Religious but NOT Evangelical	12,440	21.47%	264	17.42%	
Spiritual but NOT Evangelical	5,831	10.06%	148	9.79%	
Non-Evangelical but NOT Interested	21,916	37.83%	571	37.69%	

CHURCHSCAPE: SPIRITUAL INDICATORS
The indicators below reveal a snapshot of the extent of evangelical presence in the focus community.  The last item in this section reveals how many churches are needed in order to have a minimum of one church for every 2000 hhlds (4000 –5000 people).

SPIRITUALITY INDICATOR	COUNTY	COUNTY %	3 MI RING	RING %	
Active Evangelical HHlds	8,421	15%	251	17%	
Inactive Evangelical HHlds	9,487	16%	283	19%	
# New Churches Needed	0	0	

MISSIONSCAPE: CULTURAL BRIDGES
Cultural bridges are those characteristics that could be used to build relationships with people in the lifestyle group. Various activities, interests, or opinions represented among the consumer behavior characteristics of the lifestyle group offer ways for believers to build relationships with people in the lifestyle group and through that relationship impact them for Christ.

CULTURAL BRIDGE	#HHlds	%HHlds	
Fast Food/Drive-In Restaurant-Visit Any	1,309	86%	
Family Restaurants/Steak Houses-Visit Any	1,241	82%	
Home Personal Computer-HH Own	1,166	77%	
First Aid BandAid/Topical Antibiotic Remedies (Non-Prescription) Use	1,104	73%	
Listening To Music	1,041	69%	
Ailments Last Yr-Any Ailment	1,031	68%	
Like To Have Circle Of Close Friends	988	65%	

This mission site is located in the South Central Region of the Alabama State Board of Missions.  For more information about this need, contact the regional Church Planting Strategist:  Otis Corbitt (ocorbitt@alsbom.org)